SOCIAL MEDIA OFFERS OPPORTUNITIES AND CHALLENGES

February 27, 2013   |   Base Line

A few years ago, enterprise social media consisted of little more than creating a Facebook page and monitoring Twitter for sundry comments and complaints. In many instances, all that was needed was a handful of younger workers or interns to sift through posting and feeds and provide a basic response. It’s safe to say that social media was little more than a blip on the information technology horizon…

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