ANALYTICS & BPM ‘SMAC’ DELIVERS A MUCH-NEEDED COMBINATION PUNCH FOR PEAK CUSTOMER EXPERIENCE

July 28, 2013   |   Analytics

In some circles, business process management (BPM) has developed an unfortunate reputation, particularly among general business media. From the media’s perspective, the negative reputation is implicit in the words themselves: “process” implies rigidity, and “management” implies slowness. Business that’s rigid and slow is antithetical to success…

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