Sirius Satellite Radio
Sirius is a publicly traded company and one of two major satellite radio providers in the US.
Sirius uses a subscription-based business model and broadcasts over 130 digital-quality channels, including 69 channels of 100% commercial-free music and more than 60 channels of sports, news, talk, entertainment, traffic, weather, and data. Sirius leverages partnerships with brand name multi-media companies and personalities, including Howard Stern, CNBC, CNN, Martha Stewart, ABC News, BBC World Service, E! Entertainment, Maxim, NPR, PRI, and Radio Disney. Sirius-ready receivers come in versions for cars, trucks, recreational vehicles, boats, aircraft, home, offices, stores, and for portable use. Due to their subscription-based model, Sirius prices its receivers at a level attractive to consumers. For more information about Sirius, visit www.sirius.com.
Why Appian
The Appian solution provides visibility and tracking of the components that factor into the MSRP offered to consumers, including subsidies paid by Sirius to manufacturers. Sirius chose Appian because they needed visibility into the product pricing process. Without any insight into the way pricing and shipping costs are calculated, Sirius faced the following challenges:
Appian helped Sirius to deploy a flexible solution that provided the following benefits:
Why Appian
The Appian solution provides visibility and tracking of the components that factor into the MSRP offered to consumers, including subsidies paid by Sirius to manufacturers. Sirius chose Appian because they needed visibility into the product pricing process. Without any insight into the way pricing and shipping costs are calculated, Sirius faced the following challenges:
- Marketing design promotions did not have access to data related to the subsidies being paid on a per unit basis
- Finance relied on paper copies of subsidy agreements (contracts) for reference when generating subsidy payments
- Finance had no easy way to analyze subsidy trends over time within a product line or across product lines in order to complete future subsidy forecasting
- Marketing design promotions did not have data on which products were more popular, except on a quarterly or delayed basis
- Finance had to complete a manual reconciliation process for product orders to settle subsidy payments
Appian helped Sirius to deploy a flexible solution that provided the following benefits:
- Visibility into product pricing components, including historical trends
- Automation of the reconciliation of product shipments against subsidy agreement invoices received from manufacturers
- Secure environment to share information on a need-to-know basis
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