Growth in any industry a primary driver for innovation

Every organization has unique ways of being innovative. Implementing unusual work practices to improve employee job satisfaction or drive productivity can be incredibly beneficial, while some firms may approach customer service in ways that seem odd for their industry, because it provides clients with a more engaging and positive experience time and time again. Of course, all of these benefits add up to a single, overarching one – growth, and this driving force isn’t unique to any single industry.

Growth is a constant consideration for any business. Even those struggling want to improve in order to start seeing profits, and this means growing. Innovation is often a key driver of growth, and any organization that has invested in innovation knows the best way to embrace it is by enhancing collaborative workflow and productivity as a whole. For many, these concepts bring new trends like cloud, mobile and social business to mind.

Mobile as innovation

Mobile business practices often drive innovation because they keep employees more connected with work processes. As such, companies need to invest in high-quality mobile BPM software to bring the use of smartphones and tablets into their operations securely and reliably. According to the Cisco Visual Networking Index: Global Mobile Traffic Forecast for 2012-2017, the number of mobile devices in use will exceed 7 billion by the end of 2013. Additionally, those numbers are expected to continue increasing 13-fold from 2012 to 2017, at a CAGR of 66 percent. This means more mobile devices in the hands of professionals, and more data spreading across mobile bandwidth. Investing in business process management software for mobile support now will help companies get a handle on this trend early on and prepare for the onslaught of mobile usage.

Cloud as innovation

While an already popular topic, cloud computing is also making significant waves in business innovation and growth. Companies are investing heavily in the cloud for storage-, disaster recovery- and software-as-a-service solutions. However, cloud BPM offers a new avenue for growth that firms should also be taking advantage of. With new opportunities to expand operations and provide workers with the flexibility and support to work from anywhere, the cloud ensures that businesses are optimizing their workflow around their employees, not offices or physical hardware that has less of an impact on their success.

Cindy Cheng

Director of Product Marketing