WSJ: Crawford & Company Transforms Insurance Claims with Appian’s Application Platform

Maintaining competitive advantage in business is a top priority for CIOs. These leaders must address areas of business that need to be improved and implement solutions to turn inefficiencies into growth for the organization.

Brian Flynn, Chief Information Officer at Crawford & Company was recently featured in the Wall Street Journal discussing his company’s use of an application platform to provide a modernized approach to claims management in order to stay ahead of competition in the insurance space.

The Atlanta-based company, which provides claims management solutions to insurance companies and self-insured entities, has built more than 30 applications to support the business over the last 18 months. “If you’re buying something off of the shelf, you’re like everybody else,” said Flynn. “We feel like [custom software] gives us a competitive advantage.”

Crawford and Company has used Appian to modernize business action across core processes to improve overall performance and increase customer satisfaction. The Appian BPM Suite allows Crawford Desktop + Mobility to deliver rapid and efficient handling of individual insurance claims for catastrophe-related case management. By leveraging Appian, Crawford & Company has experienced an 80 percent improvement in overall case management while claims handling has been reduced from over 2 hours per claim to an average of 43 minutes.

Be sure to read the full article to learn more about how an application platform can transform an entire business and create the most innovative work patterns.

Mike Ingrisano, Media Relations Manager